This is a lovely idea; Bas & Daan (two Dutch creatives) came up with this Dutch World Cup shirt. The only problem is; they really want this shirt to go in to production, but the’re still looking for someone to adopt the concept.

Super awesome campaign for McDonald’s Australia. It made me smile.

Super simple and clever ambient by Gitam BBDO, Tel Aviv.

To communicate that the new Big King XL is Burger King’s biggest burger, we had an RC plane flying above crowded areas. The message on the banner read: The Bing King XL; makes anything else look really small.

In Africa there are still a lot of people suffering from illiteracy. To give this problem some attention we threw a lot of messages in a bottle in sea at night. The next day the beach will be full of bottles. Inside the bottle you could find a blank piece of paper, without a message on it, except for the small line of copy at the bottom of the page where Unesco tells you that these people need your help.